Joel Unger

My friend Gretchen started an online pet store and asked me to design the logo. The concept was a trendy “posh” boutique with a focus on eco-friendly, cruelty free, organic and all natural products. In the scope of a million dog stores, it was difficult to define a unique look. However, I think I achieved an elegant simplicity that is able to stand out above the rest.

Read more about Pawsh, Inc.

This is a series of fliers for my friend's roller races. His initial request was to stay away from a steampunk feel, but with a name like Gastown, who could resist? I showed him a sketch of the steambot and he fell in love. The mascot makes a few more appearances in later fliers, but ultimately more sex appeal was required.

Read more about Gastown Sprints.

I really like the idea of glitch as art. Purposely rendering computer errors can be a beautiful thing. Let me know how you think this series turned out.

Alane is my fiancée and a musical performance major at the University of Oregon. She often has recitals, and this time I got to design a poster and program notes for her.

I didn't have much time, so I focused more on color and composition instead of technical drawing skill. I'm really happy with this constraint and I think it turned out great! Later I used the design to make a quick website for her clarinet lessons.

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I designed College Ready as a unifying brand under which all of EPIC's products could be built. EPIC already had a logo and color scheme, so they wanted to keep within that look and feel. I offered a number of brainstorming sheets just to get ideas generated and discussion going.

We quickly found a direction through this exercise and went through many more iterations in a similar vein. After much tweaking and refining, we arrived at a finished logo.

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